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Media Literacy


"To be a functioning adult in a mediated society, one needs to be able to distinguish between different media forms and know how to ask basic questions about everything we watch, read or hear."  Center for Media Literacy

   
   
5 Key Questions 5 Core Concepts
1.  Who created this message 1.  All media messages are constructed.
2.  What techniques are used to attract my attention? 2.  Media messages are constructed using a media language with its own rules.
3.  How might different people understand this message differently from me? 3.  Different people experience the same media message differently.
4.  What lifestyles, values and points of view are represented in, or omitted from, this message? 4.  Media have embedded values and points of view.
5.  Why was this message sent? 5.  Most media messages are organized to gain profit and/or power.
   
     

-- information from Center for Media Literacy  www.medialit.org --used by permission

 

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